How a brand sounds is as important as how it looks. The most direct connection to memory and emotion is through sound, and we’ll help you harness its power.
From a simple explainer video to a complex TV commercial or a series of attention-grabbing films, we’ve got the talent to get the most from your budget.
Brands are struggling to get the attention of customers. With content everywhere and so easily accessed, messages need to be more engaging than ever.
Car Finance 247
Car Finance 247 have a constant presence on UK radio and for 2017, we introduced a new element to Car Finance 247’s commercials – the radio legend Nicholas Parsons.
Nicholas is of course instantly recognisable, and adds a playful yet mature and trustworthy note to Car Finance 247’s messaging.
Music also by Second Sense.
We chose James Corden to front a radio campaign for Toolstation, part of the Travis Perkins Group.
The backing for the commercials was a BritPop musical identity that hammers home the Toolstation name and gets across the breadth of products offered without resorting to a long and boring list.
Featured product promotions ensured that their phones rang off the hook!
The Safety Rap
As part of a complete rebranding, Condor Ferries wanted a novel way to communicate the safety message required at the start of every sailing. So was born The Safety Rap.
We composed the backing track, laid down the vocals, licensed Chic’s “Good Times” for the on-board version of the video, and the results have been nothing short of spectacular, with over 100,000 YouTube hits in just a few weeks.